Baking, sitting outside with an ice cream, reading… Mackie’s believe that the simple things in life are best
Simplicity is a very much theme that runs through their business, brand and products. Their real dairy ice cream is made with fresh milk, cream and no artificial ingredients and it’s all produced on their fourth- generation family-run farm in Aberdeenshire using milk from their own herd of cows.
Mackie’s also believe that it’s the things that are often overlooked in our hectic, modern lives that matter most. But they’ve recently become more important than ever. In a recent survey, an overwhelming 94% responded “yes” to the question “Would you say you've found a new appreciation for life's simple pleasures since lockdown began?”. And 90% reported that as we leave lockdown, they will actively seek out simple pleasures more often than before.
That’s why Mackie’s are making make summer 2020 the season to seek out, savour and celebrate the simple pleasures in life. They’ll be offering customers ideas and inspiration for how to get little lifts from the simple things in life, as well as opportunities to win a whole host of simple pleasures inspired prizes. To find out more and to enter visit mackies.co.uk/simplepleasures.
In the meantime, if you need a little simple inspiration, the staff of The Simple Things have shared some of their Simple Summer Pleasures…
“Being outdoors at the beginning and end of the day. I like to get up early when it is still cool and potter round my garden. And in the evening, the build up to sunset, with the sound of the dusk chorus, seems to stretch time – it’s a good time for a walk or simply to sit on a bench with a drink in hand and appreciate summer.” Lisa Sykes, Editor
“Stepping out from my tent on to still dewy grass is one of my favourite things about camping in summer, although the crackle of a campfire as the sun goes down is a close second.” Karen Dunn, Commissioning Editor
“Throwing the kids in the car and heading down to the coast to hunt for treasures amongst the rockpools. We don't normally call it a day until the sun starts to set and that's our cue to grab fish and chips for dinner and an ice cream for pudding.” Abbie Miller, Sub Editor
“Going to bed with a good book and a cool drink, with the windows open, when it’s still light. I used to hate going to bed when it was light when I was a child. Now I feel like it’s a stolen part of the day.” Iona Bower, Editor-at-Large
“I love the distant sound of lawn mowers on a Sunday afternoon whilst relaxing with an ice cream or a drink in the garden. The smell of freshly cut grass always reminds me of summer.” Rob Biddiss, Commercial Director
“A stripy deckchair, a shady tree and a good book. Is a cold, alcoholic drink as well too much to ask for?” Jo Mattock, Commissioning Editor
Share your simple summer pleasure with us in the comments below, and don’t forget to visit @mackiesscotland or mackies.co.uk/simplepleasures to win a ‘simple pleasures’ prize every week.